Small Demons

Interesting concept where stories are deconstructed to provide more information about people, places, and things (e.g. music, food & beverages, etc.) mentioned in a story. Small Demons trademarked the term to describe this as the "storyverse."

If I were an advertiser, I'd be all over this. Which makes be wonder...how much product placement currently happens in novels?

Now in beta at https://www.smalldemons.com/